Six months in, nobody on your team can say which ad brought in a customer. Better reports won’t fix that. Somebody made those ads to be liked, and liked is the only thing anyone can measure about them.
For brands already spending $10,000 or more a month on ads.
Two things go into every ad. The first is decades of findings, and longer, on which ads sold and which ones people only liked. Anyone can go find them, gather them and study them. Almost no agency does. We did. The second is Chase Hughes’s behavior profiling, which finds the reason your buyer already has. The only place to get it is from Chase, and he trained me himself. Nobody else has both. We write every version to the one kind of buyer who’s already close.
We write, shoot and cut every version in the studio, so your team only has to approve. One shoot gives you cuts for every platform you buy space on, so your best ad shows up wherever your buyer is.
Versions run against each other. You see which one made you money, and how much. The winner keeps running, the losers come down, and we build the next round to beat the winner. A stronger ad lowers what you pay for every customer, on every dollar you already spend.
We write back within a day with what we’d run first and what we’d count.